About

I am a passionate data analyst with multicultural background and entrepreneurial mindset. I enjoy exploring data to transform it into relevant and tangible business insights that deliver value.

Education

  • 2019 – 2020 EM Lyon Business School. MSC in Digital Marketing & Data Science
  • 2020 Berkeley University. Certificate in Artificial Intelligence Strategy
  • 2013 – 2014 University of Southampton. MSc in Marketing Management

Core Competences

  • Data Analysis. Python, R, SQL for data preparation & data analysis.
  • Data Visualisation. KPI dashboards using Tableau & Power BI.
  • Machine Learning: A/B testing, churn rate prediction, CLV prediction, customer segmentation, demand prediction.
  • Product Development. Design Thinking & experimentation to ideate, prototype and test products.
  • Business Strategy & Planning.
  • Markting Analytics. Google Analytics & Google Studio.